Czech Airlines to change logo

The country's national air carrier, Czech Airlines (CSA), has announced that it is going to change its logo. The new logo will comprise the letters CSA written in white in a red triangle. A spokesman for the company said the airline's old logo was considered to be too dull and eastern European, which could lead to negative perceptions of the standard of services provided. The new logo will also include the words ""Czech Airlines" to make it more understandable for foreign clients who now make up 80 percent of CSA's passengers.

The change of logo is part of an overall re-branding process within CSA, which includes new designs for its staff uniforms and sales outlets.