New campaign to present services for seniors living at home
A Czech NGO is planning to launch a campaign entitled Live Longer at Home to inform retired people and their relatives of services available to seniors living at home. Organizers said a vast majority of retired people wanted to continue living in their homes rather than move to seniors’ homes; however, they are little aware of the care options available. Information on these services will be advertised at the campaign’s website while leaflets and brochures will be distributed at labour offices and town halls. The head of the Czech Labour Office said thousands of unemployed people could find work in assisting seniors. The campaign will be officially launched on October 1.